Apple exec: Television is almost certainly not inside the cards in the meantime

Apple exec: Television is almost certainly not inside the cards in the meantime If you find yourself looking for Apple to revolutionize the telly business, you are landing nexus 4 bumper case on your hands temporarily.

Apple executive Eddy Cue, who runs the firm's Internet software and services business, downplayed the item in some chat with Pacific Crest analyst Andy Hargreaves. His note, published today, was located by Fortune.

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Apple wouldn't enter a whole new business unless it will launch a great user experience and connect existing problems, Cue told Pacific Crest. While Apple will certainly make a fantastic graphical user interface, still can't address the down sides that stem from the pay-TV system, could be controlled through cable and telecom providers.

The cable and telecom companies can be a pipe for tv programs, movies, along with other entertainment, and operate using studios and networks beneath a lucrative model that no parties genuinely wish to change. Being a outsider looking in, Apple might considerable challenges regardless of whether were to propose radical changes. Apple, gather, would nexus 4 wallet case fight to sign is to do with the film and TV companies because of bring specific to it media by injection to its customers.

Apple was awarded a patent due to the own cable box, as well as company is reportedly meeting with cable companies.

Apple declined to comment to CNET.

The television organization is one many expect Apple to eventually enter since it's newest venture. But it is a bad industry, with low margins and multiple competitors. Many expect Apple to establish a premium item that's far more expensive when compared to typical television.

Updated at 9:12 a.m. PT: utilizing a response from Apple.